Paula Urcheck
Sr. Director - Media


Paula is the quintessential media buyer and public relations specialist. Paula's extensive media research background allows her to select the specific media for the required task. She has over 12 years of experience with media in the agency setting in all the major markets of Southern California. She is skilled across a wide variety of advertising categories including pharmaceutical, financial, technology, tourism and package goods. Her talents have helped realize the valued-added aspects of the State of California Heat Illness Campaign. Much to our chagrin, Paula is a fan of all Detroit sports teams. Paula has a BA of Communications and Public Relations from Oakland University, Rochester Hills, MI.